Propark Introduced Self-Parking at The Westin Cleveland Downtown to Enhance Guest Satisfaction

Guests at the Westin Cleveland Downtown wanted an alternative to valet parking, so the hotel sought an operator who could take over the parking operation and redesign it to include a self-park option. With a 300-space parking garage located below the hotel, the Westin Cleveland Downtown had the space to accommodate self-parking but needed a company that had expertise in revamping existing parking systems and implementing changes in only 60 days.

Propark Mobility created a comprehensive redesign that started with a site visit to determine equipment needs, traffic flow patterns, and areas for enhancement. As the project progressed, Propark held weekly rhythms with the general manager to keep them up to date on progress, so we were aligned in the vision and execution. In the 60 days prior to opening, Propark also orchestrated equipment installation and successfully hired an entirely new team.

Propark orchestrated a seamless transition and successfully introduced self-parking at the Westin Cleveland Downtown. The hotel saw an immediate change in guest satisfaction, with positive reviews being posted online within the first day alone. Over the course of the first weekend, roughly 65% of guests used valet services while 35% chose self-parking. By the second weekend, the dynamic shifted, and 35% of guests used valet while 65% opted to self-park.